Chief Executive Officer, BrYet Europe
As CEO of BrYet Europe, global technology entrepreneur Lorenzo Pradella oversees BrYet’s European operations and partnerships. With a longstanding history of bringing innovative products to market approval in the healthcare ecosystem, Pradella brings more than 30 years of experience in R&D, business development, and venture capital.
Prior to BrYet, Pradella co-founded and served as CEO for GreenBone Ortho Spa, where he developed an innovative regenerative product for orthopedic reconstructive surgery from lab to market. Previously, he held senior management roles with multinational companies including Zambon Group SpA, Cardinal Health, and Zcube srl.
Throughout his career, Pradella has successfully led business collaborations including investments established with major university hubs in Europe, the United States and Israel, as well as with Mission Bay Capital and the California Institute for Quantitative Biosciences (QB3.)